Marketing Speak | Take Your Marketing To The Next Level

My guest today, Cindy Krum, is the CEO and founder of the mobile marketing consultancy MobileMoxie. It’s more and more important every day to have a strong mobile presence, and while building native apps for Android and iOS may sound like the standard choice, it’s not necessarily the way to go. If it comes as a surprise to you that there are other options, or you knew that there are but want to learn more about them from a true expert, this is the perfect episode for you. Find Out More About Cindy Here: Cindy Krum on LinkedInCindy Krum on Facebook@Suzzicks on TwitterMobileMoxie In This Episode: [00:49] - Cindy talks about the main things that you need to be cognizant of in mobile marketing. [01:41] - What does mobile-first indexing for Google mean for marketers? [02:48] - Cindy explains what responsive design is, and explains both its upsides and a downside involving bounce rate. She and Stephan then discuss this. [05:19] - While Google is okay with other options, responsive design is their favorite. [06:1