Marketing Speak | Take Your Marketing To The Next Level

Rick Mulready is here to dig into tools, tips, techniques, tactics, and more to help you take your Facebook ads to the next level. We’ll talk about split testing, the role of videos and Messenger, how to get the most bang for your buck with paid advertising, and myriad other important topics. Rick is an industry-leading authority on Facebook advertising, the host of the highly acclaimed podcast The Art of Paid Traffic, and the leader of The ROI Club. Find Out More About Rick Here: Rick Mulready Rick Mulready on Facebook Rick Mulready on Twitter Rick Mulready on LinkedIn The Art of Paid Traffic podcast The ROI Club In This Episode: [01:03] - Rick talks about the fundamentals of Facebook advertising, pointing out that many people need to focus more on this topic. He then digs into the role of split testing in Facebook advertising. [03:28] - Is boosting posts a total waste of money, or is it better than nothing? [08:00] - Rick talks about how important the image in the ad is, and points out that it’s the first