Listing Bits

How does design impact a real estate brokerage? Does it go beyond aesthetics to influence processes? How does quality design shape the user experience? And what are the benefits of an in-house creative team? Matt Beall is the CEO and Principal Broker at Hawai’i Life, the state’s largest listing brokerage with over $25M in annual revenue across 13 commercial locations. He founded Hawai’i Life in 2008 to solve for representation of properties in marketing and digital technology, and now the firm does thousands of transactions each year, representing approximately $1B in sales. Matt also produces the Worthshop Series, a unique industry event designed to facilitate content and conversation among real estate’s brightest minds, and he serves as the cohost of HGTV’s popular reality show Hawaii Life. Today, Matt shares his diverse experience in real estate, discussing how his background in sales, investing and running a traditional brokerage inspired him to found Hawai’i Life and what differentiates the company from