Hidden Forces

In Episode 45 of Hidden Forces, Demetri Kofinas speaks with Daniel Pink, the highly acclaimed author of numerous, best-selling books including his latest, When: The Scientific Secrets of Perfect Timing. Timing is everything, so it’s kind of surprising that most of us don’t give it any serious consideration. We think about what things we want to do. We think about who we want to do these things with. When we want to do something is generally our final consideration — if we consider it at all. Take college students, for example. They must take classes in art, math, history, science, and a host of other fields. Each year, just before the semester begins, students flock to their computers and plot out the class schedules that will govern their lives for the next five months. Their top considerations are when their friends are taking classes, how they can avoid getting up early, and how they can ensure their classes are all on the same day so that they get a few extra days off. This is a bit of a problem. As Danie