Hidden Forces

In Episode 122 of Hidden Forces, Demetri Kofinas speaks with Christopher Cole, the founder of Artemis Capital Management about how to grow and protect generational wealth that lasts a hundred years. Imagine you have the opportunity to grant your family great wealth and prosperity for 100 years. The opportunity is subject to one final choice. You must decide what assets to invest in and maintain that allocation for an entire century without ever changing it. The future of your children’s children depends on your decision. What do you do? According to Christopher Cole, in order to be successful the hundred year portfolio must be able to navigate the secular booms of the market (1947-1963,1984-2007) while not losing capital during periods of economic contraction, stagnation, and renewal (1929-1946, 1964-1983). In pursuit of this, many investors assemble a varied portfolio of asset classes thinking there is safety in diversification, but in a crisis, such portfolios often collapse right along with the broader mar