Business Genius
Episode 3-134: Sell the Sizzle, Not the Steak
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:03:11
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Sinopsis
Selling things does not mean you are in business. Making money selling things means you are in business. And to do that you must have three things: a market, a message, and a compelling offer. Your first goal is to have your offer convert to a sale. Your second is to have it convert at the best price.
