Jacky Winter Gives You The Business

076 - Directors of First Impressions (with Erika Geraerts, Fluff)

Informações:

Sinopsis

This week! We’re going through our open tabs and will be discussing the search for Generation Z, Pandora’s new sonic logo, and the importance of morale and motivation as management tools. Helping us bring some outside perspective today is our special guests Erika Geraerts. Erika is an impressive woman. First, she co-founded content agency Willow & Blake, co-directing the company for five years. Then in 2013, she co-founded skincare company frank body, which went on to become an international beauty sensation. In 2016, Erika left Willow & Blake and frank body, and has since been working on her new venture in beauty, Fluff – a brand with a mission to empower and draw inspiration from teenage girls, simplifying beauty products and embracing reality. We’ve mentioned Fluff various times on the podcast because of Erika’s refreshingly transparent approach of sharing the ins and outs of building the business. We are so super delighted to have her here. Remember! We are now an ENHANCED podcast. That's right -