Technology Translated

How To Use Split-Testing To Move Your Customer To Action

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Sinopsis

Split-testing (also known as A/B testing) is a tried and true way to discovering what moves your customers to act. Joanna Wiebe is a well-known copywriting and conversion optimization expert. She s here to help us better understand what split-testing is, how to use it, when not to use it, what to test, and other things... Listen to episode