Geekwire Health Tech

Halo Effect: Amazon, privacy, and the future of health

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Sinopsis

GeekWire editor Todd Bishop: A few weeks ago, I started wearing a new health band. It regularly eavesdrops on my side of conversations, and it has a lot of opinions about them. “You had three phrases that sounded annoyed, irritated or disgusted," a section in the app reported on a recent evening, recapping my daily interactions. Not only that, but I had "one phrase that sounded stubborn or condescending.” Another feature invites me to strip down to my underwear for a picture. "Find a well-lit area and try to avoid light from behind," a voice from the app instructed me as it prepared to conduct a high-tech, 3D body scan. "Change into minimal clothing so the camera can see your body.” Yes, as you might have guessed by now, this is the Amazon Halo band and subscription service, part of the tech giant’s big move into health and wellness. Thanks to its revelations, I am now painfully aware of my tone of voice, and more empathetic toward my family and friends who have to put up with me. I've informed the Amazo