My Big Idea

Hello and welcome to this week's episode of My Big Idea, an ASOS podcast giving young women advice and inspiration to start their own businesses. Our host Shannon speaks with Geo-Fleur founder, Sophie Lee. Sophie's mother is a florist and her uncle is a head gardener of a big national trust garden so gardening has always been a passion of hers, being surrounded by it during her childhood. Inspired by both Scandinavian and Japanese gardening styles, Geo-Fleur specialises in beautiful geometric homewares, including indoor terrariums filled with cacti and succulents, leather, brass and copper hanging planters, ceramic vases, glass air plant hangers, angular wire candle holders and hand-poured soy candles, perfect for keeping urban homes gorgeously green. The team at Geo Fleur describe themselves as 'botanical stylists', and are obsessed with adding greenery into any space, small or large. Sophie Lee is becoming a well known name in the interior decorating world, with Geo Fleur being featured in Stylist...