Made It In Music: Interviews With Artists, Songwriters, And Music Industry Pros

John Butler, former Head of Christian music curation at Spotify, was the mastermind behind playlists like Soft Pop Hits, Just Good Music and Top Christian. Prior to joining Spotify, John was VP/Promotion at Curb Records for over a decade. He brings an extensive strategic knowledge of streaming combined with a radio promotion background.Many have referred to him as the streaming guidance counselor. He says one of his main goals with streaming was to make the artist’s experience the best it could be. He did this by getting their music to the right people so the artist could foster a close relationship with the listener. “People make judgement calls about music every time they hit play”With years of experience, John is able to provide a lot of wisdom to up and coming artists. He advises all artists to take the time to figure out who they are because if they have been authentic while building their audience, that audience will probably follow them wherever they go. John also dives deep into how to use t