Metrics That Matter

Zach and Tim respond to three listener questions that include: what is a healthy percentage of donor increase year to year, when should you add a donor or prospect to your database, and what should be considered a major gift? Have your question answered on the podcast by calling in to (575) 815-4573 or by emailing tim@imarketsmart.com. Learn more about FundraisingReportCard by visit www.fundraisingreportcard.com.