Market Watch with Tom Waitt

September_15th_2010.mp3 Record Highs    Once again Gold bugs have infested the air waves. A record high was set yesterday at $1,276.50 an ounce, 7/10 of a percent above the last high in June. Should you buy or sell?   Gold (click for larger picture) Gold bugs are on the march again recommending holding gold as a core position in ones portfolio of investments. Gold is touted as the global currency and store of value in uncertain times. A historic peak in 1980 was $887.50 which fell 71% to lows set in 1999 of 253.70. Over the last 11 years it has risen a whopping 503% and was a great trade. But is it a good investment at $1270 an ounce today? It took 27 years to return to levels of 1980. In order to assess a current position one needs to determine upside potential and downside risk. Carefully choose investments based on their merit and not by recent popularity. Is there a dividend on gold? Is demand and supply in balance? One TV infomercial suggests you buy gold coins, another sug