Be The Drop - Investigating Brand Storytelling

It was a huge pleasure to interview entrepreneur and author, Matthew Michalewicz, as I am a big fan of his book Life in Half a Second. Life in Half a Second is described as the first "fact-based" formula for achieving success in life and business. Based on Matthew's two decades of research, it presents the five doors you must walk through to succeed, whatever your goals. But the book is not just a catalogue of academic references and scientific findings, it's also a collection of very personal stories that help to illustrate various points. Matthew's own experiences are what make it such a memorable read. In today’s episode of  Be The Drop, Matthew and I discuss the importance of goal setting. We encourage you to ask yourself what you don't like about your life and what you're going to do to turn that around. If you're a practical person that wants success, this is the podcast for you. Ready to build your business? Join our professional Facebook community in time for our free January goal setting program. S