Be The Drop - Investigating Brand Storytelling

Meeting expectations is something that can often cause people anxiety or stress. Some of the worst expectations are the unrealistic ones we place on ourselves in an attempt to 'be successful'. However, there is no universal determination of success and therefore many of these expectations become unattainable. The challenge is therefore how to create our own definition of self worth and value.   Milly Toovey has battled with expectations throughout her life. Through her work for SACARE and side hustle MILCO, Milly is driven to help others who may also face these challenges. Having travelled and worked around the world, Milly has developed brand identities for a diverse range of businesses while also finding her own identity and setting her own expectations. In today’s episode of Be The Drop, Milly shares how her personal experiences feed into her professional life as she developed from follower to leader, to determine her own unique self worth. Milly's story shows how we can do good while we do well, and how t