Customer Equity Accelerator

Most companies understand that they need to be customer centric, but they still operate in the very product centric way. Host Allison Hartsoe interviews Jaime Colmenares, the director of the Americas, customer strategy and analytics at eBay about how eBay cuts across silos to better understand buyers and sellers and use the knowledge to improve business performance. He provides quick checks to let listeners know their true product v. customer mindset and explains how customer centric companies behave.  Learn more about your ad choices. Visit megaphone.fm/adchoices