Customer Equity Accelerator

Ep. 64 | Classifying CDPs with Jimi Li from Valence

Informações:

Sinopsis

This week Jimi Li, who built L’Oreal’s global ecommerce platform as well as NewsCorp’s data lake, now a partner at Valence MI, joins Allison Hartsoe in the Accelerator to sort out the messy world of Customer Data Platforms (CDPs). Jimi outlines how various tools migrated to the CDP space and why one tool might be a solid technical fit for a smaller company but not the right fit for an enterprise with a more customized tool stack. Listen in to hear how he frames which CDPs could be right for your company.    Please help us spread the word about building your business’ customer equity through effective customer analytics. Rate and review the podcast on Apple Podcast, Stitcher, Google Play, Alexa’s TuneIn, iHeartRadio or Spotify. And do tell us what you think by writing Allison at info@ambitiondata.com or ambitiondata.com. Thanks for listening! Tell a friend!  Learn more about your ad choices. Visit megaphone.fm/adchoices