Web Directions Podcast

You know what blogs and wikis are, and you know your YouTube from your Facebook. But do you know how to make a compelling business case for these technologies? Social media and social networking tools are poised to have as much of an impact on business as they’ve had on the way we communicate with our friends and family online. Anil Dash, a blogger since 1999 who’s helped thousands of businesses make use of social media through his work at Six Apart, shares real-world examples of how companies are using social media to build their business. Six Apart is the world’s biggest blogging company, behind such platforms as Movable Type, LiveJournal, Vox, and TypePad. And even more important than where technology has been is where it’s going: Learn about cutting-edge technological initiatives like OpenID and OpenSocial, and how these aren’t just about new ways to poke your Facebook friends - they’re business opportunities. Finally, no change this big happens without thinking about the social and political realities