Web Directions Podcast

Shift your thinking, alter your process, and create a dynamic of doing rather than spinning. Workflow veteran Kelly Goto leads you through a fast-paced session designed to help transcend obstacles and develop a culture of adaptation, progress and flow. Learn the fundamental principles behind The FLOW Method, an actionable series of steps utilizing new processes and techniques to re-invigorate your organization and team. Whether you are an independent, small business owner or the manager of an in-house web marketing team, you will gain valuable insights and tools to bring back to your organization. As an evangelist for "design ethnography", Kelly Goto is dedicated to understanding how real people integrate products and services into their daily lives. Goto is a sought-after international keynote lecturer and author on the topics of web and mobile strategies, usability, and design ethnography. Her book, Web Redesign 2.0: Workflow that Works has been translated into 14 languages and is an established standard