Sunny Side Up
Ep 38 | Martech with Chiefmartec - In conversation with Scott Brinker
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:24:24
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Sinopsis
In this episode, our CEO Meetul Shah discusses martech with none other than chiefmartec– Scott Brinker! About Scott and Chiefmartec: Scott is an entrepreneur, technologist, marketer, author and most famously also often referred to as the Father of the Martech Industry, especially because of his martech landscape chart! His popular chief marketing technology blog cheifmartec.com serves as a one-stop-shop for every #martech need. Top ten takeaways from the episode: “I would have LOVED to end up somewhere in the music industry! My work is actually easy compared to them!” “I look back at the number of companies from 2011 and a large number of them have been acquired. Very clearly, consolidation happens. The natural course is – innovation cycles lead us to consolidation.” “The net number of software companies continues to increase globally. But the same pattern follows in most segments.” “Stuff like Uber didn’t even exist before. But they changed how people thought about transportation! Now trans