Crack The Customer Code

You only have one chance to make a first impression with a potential customer or client. Sylvie Di Giusto is an expert on personal branding and making great impressions that last. The science of first impressions The average person makes about 3,000 impressions per day. How is that possible!? Our guest Sylvie Di Giusto explains the many ways we can make an impression when we don't even know it's happening. Are you ready for this? What can you do to turn those fleeting impressions into advantageous connections? Sylvie explains that 11 crucial judgments are made in about 7 seconds when you make a first impression. What's the one thing people remember about you? What will they remember about your organization? Sadly, they are much more likely to remember the things you don't want them to. And you don't just need to make a first impression that is good, you must make one that also stands out. Sylvie says, "You never know who you're going to meet, or who you're going to be next to..." So how can leaders like