Crack The Customer Code
106: J V Crum, Social Consciousness in Business
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:32:43
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Sinopsis
Today’s guest shares the principles of social consciousness in business, and how he made millions providing intrinsic value. Building a great company with social consciousness Are you in business to solve real problems for people, or are you in business to put money in your pocket? This is a question today’s guest J V Crum would really like to ask yourself. At the core of building a great company today, J V explains, you must approach business from a consciousness perspective. J V gives us some highlights from his book and introduces the concept of Second-Stage Capitalism, where it’s just as much about the success of everyone involved- including the customer- as it is for the success of the business or business owner. Take it from a self-made millionaire: The days of making a sustainable fortune by marketing another useless gadget are over. To succeed in today’s business world, you need to provide intrinsic value. You need to understand how your product or service and the experience around it brings your c