Crack The Customer Code

Today we discuss building culture that drives both revenue and a great working environment with author Bobby Albert, author of Principled Profits—Outward Success Is an Inside Job. About our guest Bobby Albert, who led a small, local family business to a nationally recognized leader in its industry, explains how it happened in Principled Profit—Outward Success Is an Inside Job. In this inaugural book, an in-demand speaker/consultant pinpoints specific principles that, in practice, can supercharge any enterprise. The book hits the shelves in 2017, but Bobby is here today to explain how he went from a humble start to good to great in his business - and how any leader can leverage the same principles and practices in his or her own organization. Connect with Bobby Twitter LinkedIn Facebook BobbyAlbert.com Is creating culture around customer delight really profitable? We talk a lot about what’s in it for the customer when we create experiences, but it is certainly important to raise the question: “What’s