Crack The Customer Code

Jeannie and Adam interview author and medical liability expert Pat Iyer live from the NSA Influence 2017 conference. Nurse your business to health! Stakes can be high in any business... but imagine if you had legal and medical issues thrown in the mix! Today’s guest achieved amazing results turning the experience around in the high-stakes medical liability industry. Dealing with lawyers, patients, and issues that require legal intervention, it’s no doubt medical liability is a touchy subject! But Pat Iyer built a million-dollar business by offering experiences that stand out in her industry. “Everything in our business had to be done well and with excellence.” -Pat Iyer Make no mistake- Your customers are touchy too! Are you prepared for those moments when things don’t go as planned, expectations are unclear, or tension is expected? Pat shares amazing insights into growing a business with a customer-focused approach – no matter what industry you are in. Listen in for great advice on creating better exp