Crack The Customer Code

Adam and Jeannie interview karmaCRM founder John-Paul Narowski about smarter ways to manage and nurture customer relationships. Enhancing customer relationships with tech If you’ve user Customer Relationship Management (CRM) software before, then you may know these systems tend to be either lacking the features you need or overcomplicated with features you don’t. Either way, leaders find themselves investing in tools they’re not using to their best potential. “We paid for these tools and I see him putting a sticky note on his monitor…” -JP Narowski Today’s guest, John-Paul (JP) Narowski found himself in a similar situation with his own company, so he set out to create his own CRM tools. Bearing all the common challenges and pitfalls in mind, JP created karmaCRM for a customer-centric approach at managing relationships. But it’s not just about which tools you use. It’s about how you use them, and whether or not you’re committed. “If you had the right commitment…you would make that system work.” -JP Na