Crack The Customer Code

Adam and Jeannie interview Arnie Malham to uncover his secrets to innovating culture for a better overall customer experience. Innovating culture for better experiences all around When starting a new company, we have a vision of how we want to be different – to have a great culture and a memorable experience. It’s easy to believe that if we hire the right people and train them well, then everything will fall into place. “I’m going to have a company where people are proud to put us on their resume.” -Arnie Malham But what happens when business gets challenging and stressful? What is your default mode of culture, and how does it affect your business? Without actively creating a culture that benefits everyone, what we thought was a solid culture succumbs to stress. Teams lose touch with the “why” and relationships suffer for the sake of getting things done. That’s why we’re thrilled to bring Arnie Malham to the show. Through painful trial and error, Arnie had discovered a highly innovative approach to cre