Crack The Customer Code

Jeannie and Adam discuss how lack of transparent pricing harms your business and what you can do to stop feeding into the “norm” of hidden fees without jeopardizing your sales. Better customer experiences through transparent pricing Have you ever paid way more than you expected at the end of an online purchase? Or perhaps you’ve received an invoice with vague or unexplained fees that blew your budget to shreds. Doesn’t this drive you bananas? Well, we’ve got news for you: Your customers don’t feel any better about it than you do. “They keep it from you because it makes it look like they have the lowest price available…” -Kelsey Brown While we all know hidden fees make for a terrible (and costly!) experience, misleading practices around pricing are everywhere. In fact, customers resent these sales tactics, and they’ve had enough.  “What most people want in most areas of their life is to be told the truth.” -Kelsey Brown So we’re delighted to bring Kelsey Brown to the mic! The Outreach Manager for Peo