Spark: The Radically Authentic Life With Michelle Vandepas

Michael Drew Marketing, Books, and Cycles

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Sinopsis

Michael Drew from PromoteaBook and the 80 year cycles and the pendulum swings from US to WE cycles. We talk about how this works: marketing, and entrepreneurship. What does the Borg, books and US all have in common? I'm OK and you are screwed up? How can we serve, how can we make a difference?  What does the community expectation have to do with outcomes? Tribes and products Social values What is publishing, really? Marketing, Entrepreneurship Relationship marketing and selling and of course PURPOSE! Listen to Michael's TEDx talk here: Everyone Has a Voice, Everyone Has a Message This episode is brought to you by Michael's Pendulum Gift here BeneathTheCover.com     Michael R. Drew Founder & CEO, Promote A Book Michael is a maverick who gets results. Marketing books for his entire career (16 years), he’s become the world’s most successful book promoter, having launched 84 consecutive books onto best-seller lists, many of them