Mountain & Prairie Podcast

Paul Hendricks is the Executive Director of the Conservation Alliance, a coalition of more than 270 businesses working together to protect wild places across North America. Founded nearly four decades ago by Patagonia, REI, The North Face, and Kelty, the Conservation Alliance has grown into one of the most important forces in conservation—pooling dollars, influence, and a collective business voice to support grassroots campaigns that keep public lands and waters healthy for generations to come. At a time when those places are under constant pressure, the Conservation Alliance is showing that businesses don’t have to sit on the sidelines—they can be a powerful part of the solution. Paul’s own path to this role winds through some of the most interesting corners of the conservation and environmental worlds. After earning a few advanced degrees, he started at Global Greengrants Fund, working with grassroots activists around the globe. He then joined Patagonia’s legendary environmental team, where he learned first