Ecommerce Masterplan: Interviews And Advice To Help Build Your Online Retail Business Faster

Shopify growth with Liam Jennings from Regal Gentleman Facebook, Product Dev and Relaunches

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Sinopsis

We’ve got Liam Jennings from Regal Gentleman back on the show. Liam was last here over 2 years ago! Wowser time flies. Liam is a co-founder of Regal Gentleman which is an online only retailer who sell male grooming products. They launched in late 2014, last time we chatted they were enjoying 150% year on year growth. At the start of 2018 they stopped selling, and sold off all their stock, as they knew the business had to go in a different direction. At that point they had over 2,000 customers, and still have over 200k site visits per month. Intrigued? Me too. In this episode, we discuss the decision to stop selling other people's products and start selling their ownwhy they decided to stop selling altogether for 9 monthshow they've kept their customer base interested and engaged whilst refining the new product.Episode 56 if you want to listen to the ‘before’!.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-