Proof To Product

Today I wanted to answer a great question that I received from a student. It's a simple one on the surface, but it opens the door to an important conversation about how we are approaching wholesale as product-based business owners.  Here's the question Lindsay asked: I just opened on Faire recently. Am I supposed to be pitching my products? I'm a total newbie.  The simple answer here is yes. You should always be pitching your products proactively to stores. But there's a lot more to unpack here, and that's what I want to do on the podcast today.  Before we do, I want to invite you to a free workshop that I'm hosting on August 12th at 9am PT. This is a brand new workshop that I recently put together.  This summer's wholesale buying season has been very eye-opening for me. As someone who has been in the wholesale game for over 17 years and I've worked closely with tens of thousands of wholesale brands that are thriving. It gives me a unique viewpoint to spot mistakes and missed opportunities.  But more importan