Proof To Product

One of the highlights of our Paper Camp program is the weekly coaching calls that we host by me and our guest experts. You not only get to ask questions about that week's curriculum and content from Paper Camp, but you also get to hear firsthand from industry experts.  These are wholesale experts: large-scale wholesale manufacturers, retail shop owners, sales experts, trade show exhibitors, all of the people that are deeply embedded in the wholesale world.  This week on the podcast, I wanted to share a snippet of one of our calls from Marketing Week. This is the week in Paper Camp that we traditionally talk with shopkeepers to find out how they like to be pitched, how much follow-up is too much, do they want to see samples before they buy, and so much more. This is your chance to ask all of your burning questions of our guest experts and to hear direct feedback. This excerpt is a conversation with Victoria Venturi of Paper Epiphanies and Katie Wilson of Crush & Touch. These are two shopkeepers who are get