Accounting Influencers

In this episode of the Accounting Influencer podcast, Rob Brown discusses the transformative power of public writing for accounting professionals. He emphasizes that writing in public can set individuals apart in their careers, enhance their reputation, and establish them as thought leaders in the industry. Rob addresses common fears associated with writing and encourages accountants to share their insights and experiences. He highlights the long-term benefits of consistent writing, not only for personal branding but also for the reputation of their firms. The episode concludes with practical tips for getting started with public writing.Key TakeawaysPublic writing can transform your career and reputation.Most accounting professionals fear writing in public.Writing publicly helps establish thought leadership.Everyday insights from your work are valuable to share.Consistency in writing leads to increased visibility.You can start writing even when no one is watching.Fear of judgment should not hold you back from