How To Decorate

We welcome Frances Lacefield Hovis to the podcast, founder of the dorm-focused furniture company Room 422. Caroline, Liz, and Frances excitedly unveil the new Ballard Designs Dorm Collection in partnership with Room 422.  Throughout the episode, Frances shares her inspiring journey in starting Room 422 and discusses the creation of custom dorm bedding and decor. Frances also offers a wealth of advice on creating cozy and stylish dorm environments using Room 422 products, focusing on essential items such as headboards, bed skirts, and decorative pillows.  Watch the video version of this week's episode now on Ballard Designs' YouTube Channel: https://youtu.be/nTAXTvqZC-I What You’ll Hear On This Episode: 00:00 Introduction to the How to Decorate Podcast 00:34 Exciting News: Launching a Dorm Collection 00:43 Meet Frances Lacefield-Hovis 01:45 The Birth of Room 422 03:34 Growing the Business Through Trunk Shows 04:29 Adapting During the Pandemic 05:57 Designing Dorm Room Essentials 1