Early Accountability

On this episode of the Early Accountability Podcast, we are joined by LaShonda Brown, a serial entrepreneur and marketing guru. LaShonda has created and runs Life Focus Pictures which helps local businesses tell their stories, About 90 Marketing which is a marketing consulting firm, and Eye for Ebony which is on a mission to increase the quality and quantity of stock images available that feature people of color. In order to manage these brands day-to-day, LaShonda has established tried-and-true systems that allow her to integrate her clients and their needs into her workflow and then provide them with her expertise and guidance throughout their process. When it comes to content creation, she believes that everyone can use their strengths and personality traits to determine how they want to communicate and share their message in the optimal space. Despite what people think, businesses do not need to have a presence on every social media platform, but would in fact be more effective targeting their efforts to