Marketing Speak | Take Your Marketing To The Next Level
498. Existential Marketing with Mordy Oberstein
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:45:40
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Sinopsis
Is your brand suffering from an identity crisis? It could be costing you millions. In this eye-opening conversation, branding expert and existential marketing therapist Mordy Oberstein breaks down how brands lose their audience, not from bad design, but from disconnecting from their core identity. He shares insights on how to unify brand and performance marketing, discusses how Jaguar and Wix mishandled brand pivots, and what Coca-Cola got right in their recent redemption arc. If you’re a business leader, CMO, or agency pro looking to build a brand that resonates (and converts), this one’s a must-listen. Tune in!