Critical Mass Radio Show
Critical Mass April 6, 2011
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:51:27
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Sinopsis
Ray Williams, President of Jade Range talks with host Ric Franzi about the strategies and tactics he is using to re-build his commercial cooking brand. Also Ray shares how Jade uses "celebrity chefs" to help his brand achieve market differentiation.