Wake Up The Sun

Shirah Benarde: Taking an idea and Making it a Reality

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Sinopsis

I met Shirah at a pickleball event at a local indoor pickleball club after she had emailed my wife regarding FROPRO and her newly started Palm Beach Founders Club. After Chelsea and I attended her amazing event where we got to meet other founders, business owners, VCs and new startups it was clear that Shirah knew what she was doing and an unstoppable force. Her story began as a teen whose friend had her drink spiked at an outing which led to Shirah thinking that there has to be a way to stop that from happening. Her thought turned to immediate action where she took a scrunchie and other materials and created a rough prototype that essentially covered any drink to prevent from drink spiking. With the help of her family she took her idea and started to work with manufacturers and production facilities until the exact idea became a reality which is now called NIGHTCAPit. As a result, she was invited on Shark Tank and pitched her idea where Shark Lori Greiner invested in helping her grow the product. Shirah has