Yo! Podcast

Ugmonk produces gorgeous products to help you organize your physical and mental workspace. Their top seller is the Analog productivity system, which has earned more than $1M in revenue.In this interview, I chat with founder Jeff Sheldon about the thought process behind this brilliant Shopify landing page. We cover explainer videos, copywriting, his DIY mentality, and how the new 3D animation hero communicates so much more than the original video could.Watch the video interview on my Show Them Course:Get 50% off using the exclusive UGMONK coupon upon checkout at showthem.comChapters:(00:40) Intro(01:22) Analog $1m sales, confirmed(03:22) Landing Page navigation tip(04:02) Analog copywriting approach(06:25) How Jeff gets copywriting feedback(08:13) Mobile optimization(11:36) Mobile explainer videos(12:31) Reusing the Analog Kickstarter video(14:50) Analog card animations within the explainer video(15:13) Storyboarding and DIY attitude(16:39) Why not create more vids for other products?(18:10) Should we create e