Escape Your Limits

Welcome to this episode of LIFTS, your bite-sized dose of the Latest Industry Fitness Trends and Stories.  Today, hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of SweatWorks, are joined by Lauren Shroyer, VP of Product Development and Innovation at ACE (American Council on Exercise), the leading non-profit organisation certifying health coaches and exercise professionals which seeks to get people moving worldwide.  This episode focuses on the huge impact that AI is going to have on the fitness industry, and in particular, the frontline fitness professionals.  This LIFTS episode covers: The role of AI in personalization and data management. The shift towards online education post-pandemic. The integration of AI tools for creating, and tailoring fitness programs. Three key limitations of AI: Connection, Creativity and Common Sense. The importance of human connection and creativity in fitness. The challenges trainers face from gyms and the need to adapt to new technolo