Welcome To Theinquisitor Podcast

"Carl von Clauswicz used to hire Prussian officers for intelligence and laziness. You should hire salespeople for the same reasons. Minimum effort and minimum loss of life" - Marcus Cauchi #MikeSimmons believes sales is a thinking process. You need to apply your mind if you are to compete in today's fast moving marketplace, where your buyers have the sum total of all human knowledge available to them at the click of a mouse and a few keystrokes. We discuss what top sales producers do that average and weak performers fail to do. We explore what management needs to do to help get the best out of their salespeople and why you need to stop thinking of sales as a dark art and treat it more like the science it is. Consider these questions: When was the last time you hear a genuinely original objection? When was the last time a prospect came you with a truly unique problem? When was the last time you had to face a greater competitor than the status quo? Odds are, your answers were either never or a very long time ag