Welcome To Theinquisitor Podcast

Every post I've come across by Vlad Blagojevic for the past couple of years since stumbled across his content has been on the money. He is a long overdue guest and you won't be sorry you listened a few times and took notes. Vlad is the co-founder of FullFunnel, which helps B2B companies implement account-based marketing strategies. He has built a large, loyal and appreciative audience on LinkedIn sharing practical advice on topics like understanding buyers, content marketing, and challenging traditional sales assumptions. Key discussion points: Rethinking traditional sales/marketing approaches Focusing on relationships over transactions Understanding buyers' journeys rather than chasing clicks Questioning pushy sales tactics and short-term thinking Prioritising high-fit accounts Narrowing focus yields better ROI than spreadsheets approach Case study: Client increased deal size 10x focusing on 11 accounts Standing out amid noise on LinkedIn Engage wider networks including influencers and colleagues Deli