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Usman Sheikh: Leveraging AI and Behavioral Science to Transform Sales Performance

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Sinopsis

My guest is Usman Sheikh, CEO of XIQ Founded XIQ to build an AI-powered sales platform focused on behavioral science Has experience in product management, strategy development and digital transformation Passionate about how AI can enhance sales processes and drive better outcomes Key insights: Usman discusses how AI can be used to gain deep insights into prospects' motivations, challenges and emotional drivers He explains how AI has helped shorten the sales cycle by streamlining research and preparation Automating execution of processes like onboarding is discussed as a way to multiply impact Behavioral science and psychometrics are highlighted as important additions to AI systems The importance of focusing on opportunities rather than pain points with prospects is emphasized Takeaways for leaders: Learn how AI combined with behavioural data creates more personalised engagements Understand how to qualify prospects faster and gain a strategic edge Discover ways AI can free up time by automating repetitive ta