Freakonomics Radio
306. How to Launch a Behavior-Change Revolution
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:44:44
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Sinopsis
Academic studies are nice, and so are Nobel Prizes. But to truly prove the value of a new idea, you have to unleash it to the masses. That's what a dream team of social scientists is doing — and we sat in as they drew up their game plan.
