Fit For The Future

Imagine giving every customer and employee the personal touch, even at scale. By analysing behaviours and preferences, AI lets you tailor experiences for customer journeys, learning paths, or timely interventions to re-engage people.https://swiy.co/go-the-human-touch-amplifiedFor example, all four baristas at my local cafe know exactly what coffee I want because I’m a regular, and they don’t need to ask every time. With a few dozen regular customers or even a few hundred, they can remember the regaulrs and treat them personally.But when you’re trying to scale that – with thousands, hundreds of thousands, or even millions of customers – that’s not possible for humans to do just by themselves.That’s where AI comes in. AI lets you personalise at scale.For example, I regularly shop at Woolworths, and every week Woolies emails me my weekly specials. These are literally MY weekly specials because the email is crafted for me, based on my buying habits.It’s very different from the old days when everybody got the same