Brands That Book With Davey Jones

"Everyone is trying to make a living and so they over-exaggerate the power of what they do. Not everything can be a magic bullet that makes you an overnight 7-figure business. Marketing is more like investing. If you put all of your eggs in one basket and there is problem (privacy laws, algorithm shift, etc) you're going to slow your exposure. But when you spread your content across channels, if things slow down in one area, the other areas can hold them up." - Dr Tiffany Eurich If you are doing something the same way you were doing it five or six years ago, chances are there's a better way to be doing it now." - Dr Tiffany Eurich Find it quickly: 0:00 - Intros 6:49 - Becca's marketing strategy (content) 8:10 - How to come up with topics for content 10:01 - Choosing your channels 12:00 - Turning a podcast into a blog post 13:05 - How PR fits into content strategy 16:32 - How to splinter content 18:32 - How long does it take to see traction. When to hire a PR person. 22:00 - How to stay in the know a