The Paid Search Podcast | A Weekly Podcast About Google Adwords And Digital Marketing

Try Opteo free for 6 weeks - https://opteo.com/psp    Have you heard about our new Patreon show? We put out a new episode every week and membership is only $2 a month! - https://www.patreon.com/paidsearchpodcastSend us your PPC questions here - https://paidsearchpodcast.com/contact-us/Yes! This week we go deep with an epic Google Ads questions and answers episode. We answer a ton of questions and talk a lot of Google Ads. We love these Q&A episodes and we thank you for sending in your questions. Today's questions include:How to use Google Ads to sell a book?How to advertise with a small budget of just a few dollars a day?How to keep my search impression share above 90%?What are you going to do when the average position column is no longer available?How often do you use demographic, income, geographic, and device bid adjustments?Clarification on how phrase match negative keywords work.How to review the auction insights report.An explanation of ad rank and how that's used to determine which keywor