The Paid Search Podcast | A Weekly Podcast About Google Adwords And Digital Marketing

166: Really Good Google Ads Q&A Episode (for AdWords beginners, regular users, and professionals)

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Sinopsis

Please support our sponsors, they make the show possible!Try Opteo free for 6 weeks - https://opteo.com/psp    Get a custom proposal from Directive Consulting - https://directiveconsulting.com/   Show notes:Welcome back to the Paid Search Podcast, the weekly podcast about Google Ads and search engine marketing! This week Chris and Jason answer a ton of Google Ads questions from AdWords beginners, AdWords regular users, and also other AdWords professionals and experts. There's a ton of great questions, including:When to use automated bidding?How to know when to run only on mobile or desktop?How do you manage the budget throughout the month?What should my ad copy be like when I bid on competitor keywords?How we organize ad groups and keywords depending on their place in the sales funnel?How we use estimated first page bid amount?Should I only run English as the language or should I include more languages?How do I target multiple locations in their own campaigns that are very close to each other?Is it okay