The Paid Search Podcast | A Weekly Podcast About Google Adwords And Digital Marketing

Please support our sponsors because they make the show possible!Get Opteo for free for two months - https://opteo.com/pspPreview ads on Opteo - https://opteo.com/ad-previewJason Rothman - https://rothmanppc.com/Chris Schaeffer - https://www.chrisschaeffer.com/Links:About responsive search ads - https://support.google.com/google-ads/answer/7684791Show Notes:This week we're wrapping up our 3-part deep dive into responsive search ads by reviewing tips for entering headlines, discussing how to create new test ads, and revealing some important information about pinning headlines. (7:04) Tips for entering your headlinesKeep it simple. Focus on relevancy and solving users' search problems.(18:39) Creating new test ads as time goes on"Removing or editing any headlines or descriptions can change the ads that are serving and may impact your performance."(21:34) Pinning headlines"Headlines or descriptions pinned to Headline position 1, Headline position 2, or Description position 1 will always s