The Paid Search Podcast | A Weekly Podcast About Google Adwords And Digital Marketing

309: How Small Businesses Should Think About Advertising on Google Ads

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Sinopsis

Please support our sponsors because they make the show possible!Get Opteo for free for two months - https://opteo.com/pspJason Rothman - https://rothmanppc.com/Chris Schaeffer - https://www.chrisschaeffer.com/Show Notes:A lot of small businesses know they need Google Ads, but they’re nervous to get started. In this episode, we're teaching you the right way to think about it simply and effectively.(4:49) Why should small businesses advertise on Google?You can start small, track things, and it's the future. Better start learning now.(14:21) What does success look like on Google Ads for small businesses?Success looks different for every business, but Google Ads allows you to feel in control and comfortable knowing what you’re getting.(22:23) How long does it take to be successful on Google Ads?There is no set time period, but generally, you should have it running smoothly by month 3.(29:19) What kind of monthly budget is needed for success on Google Ads for small businesses?An amount you’re comfortable